Tealium is a tag management system, and offers integrations with Google Analytics, Adobe Analytics, and others.
Tealium can be implemented on top of THEOplayer. Refer to the article on building a custom analytics integrations for more information on how to build an integration on top of THEOplayer.
Table of Contents
As a developer you'll have to build a custom analytics integration to support Tealium through a THEOplayer SDK.
Web SDK | Android SDK | iOS SDK | tvOS SDK | Android TV SDK | Chromecast SDK | Roku SDK |
---|---|---|---|---|---|---|
Custom | Custom | Custom | Custom | Custom | Custom | Custom |
Tealium can be integrated on top of THEOplayer.
The article at https://docs.tealium.com/platforms/javascript/install/ describes how to install Tealium for JavaScript (Web). The article at https://docs.tealium.com/platforms/javascript/track/ describes how to implement tracking, but also mentions that "video tracking often requires a custom solution coding to the specifications of the video platform API.".
The article at https://docs.tealium.com/platforms/getting-started-web/data-layer/definitions/basic-video-tracking/ describes a data layer definition for basic video tracking.
The article at https://docs.tealium.com/platforms/android-java/install/ describes how to install Tealium for Java (Android). The article at https://docs.tealium.com/platforms/android-java/track/ describes how to implement tracking.
The article at https://docs.tealium.com/platforms/getting-started-web/data-layer/definitions/basic-video-tracking/ describes a data layer definition for basic video tracking.
The article at https://docs.tealium.com/platforms/ios-swift/install/ describes how to install Tealium for Swift (iOS). The article at https://docs.tealium.com/platforms/ios-swift/track/ describes how to implement tracking.
The article at https://docs.tealium.com/platforms/getting-started-web/data-layer/definitions/basic-video-tracking/ describes a data layer definition for basic video tracking.
Refer to the documentation at https://docs.tealium.com/platforms/.